Santa Clarita Valley · 27 Years · DRE #01238257

One client per deal. $17,000 all-in. Never a buyer.

Most listing agents represent buyers and sellers. Same brokerage. Same week. Same agent. When your offer comes in, nobody on their side is exclusively rooting for you to win. We fixed that.

Serving Valencia · Saugus · Canyon Country · Newhall · Stevenson Ranch · Castaic · Acton · Agua Dulce

27+
Years in SCV
1998
Licensed
LAPD
Honorary Retirement
$17K
Fixed Fee
This Week in Santa Clarita

Fresh MLS data. Every Monday.

We pull the numbers straight from the SRAR Matrix MLS for the 8 SCV cities and break them down for sellers. Real data. No opinions.

Weekly Market Update April 12-19, 2026

43 Homes Closed Across Santa Clarita This Week. 21 Sellers Quit.

Valencia led with 17 closings at a 13-day median. Meanwhile, 21 other sellers pulled their listings off the market in the same 7 days. Every one of them had an agent. That was not the problem.

43Closings
$850KMedian Sold
21 daysMedian DOM
21Sellers Quit
Read the Full Report
How It Works

This is not a discount listing. It is a different model.

Sellers Only Agent™ represents sellers. Exclusively. Never buyers. That single decision changes every negotiation, every counter, and every dollar that ends up in your pocket at closing.

01

One Client Per Deal

We never represent the buyer on a transaction where we represent the seller. No dual agency. No split loyalty. No agent in our office secretly rooting for the other side.

02

Fixed $17,000 Fee

The work to sell a $1.6M Stonegate home is the same as selling a $500K Newhall home. Same photos. Same negotiations. Same escrow. One fair, fixed fee. Period.

03

Post-NAR-Settlement Strategy

Sellers no longer have to offer buyer-agent compensation through MLS. We walk you through what is working in your neighborhood this month. You stay in control of every dollar.

Seller Net Sheet

See what the percentage model actually costs you.

Enter your numbers. The math shows up in real time. No opinions. Just math.

Run the Numbers

Their listing fee (percentage) $22,500
Our fixed fee $17,000
You Keep More
$5,500
At a 2.5% competitor fee on $900,000

This calculator compares the listing-side fee only. Does not include buyer-agent compensation (which you control after the NAR settlement) or estimated closing costs. Percentage-based fees are illustrative only. All real estate commissions are negotiable per California BPC 10140.6.

Request a Seller Strategy Review

Tell me about your property and timing. We'll reach out within one business day.

What Sellers Say

27 years. Same mission.

Every transaction, every negotiation, every counter. One side. Yours.

Connor priced our Valencia home right from day one. It sold in the first week. No games, no price drops, no drama.

Valencia Seller Master-Planned Community

The fixed fee was the reason I called. The straight answers were the reason I signed. Best decision we made.

Stevenson Ranch Seller Premium Tier

I interviewed four agents. Connor was the only one who said "I never represent buyers." That clarity is what closed it for me.

Saugus Seller Family-Focused Neighborhood
Why This Matters

What happens when one agent plays both sides.

Dual agency is legal in California. It is also a negotiation you will not win.

Dual Agent / Traditional Model

  • Agent represents you AND the buyer
  • Cannot advocate for your price
  • Cannot coach you on negotiation
  • Cannot share buyer's motivation with you
  • Percentage fee scales with sale price
  • Same brokerage often on both sides

Sellers Only Agent™

  • One client per deal. The seller.
  • Every negotiation, 100% your side
  • Full coaching through every counter
  • Buyer motivation analyzed and shared
  • $17,000 fixed. Period.
  • No dual agency. Ever.
Seller Objections Answered

The questions every seller actually asks.

What is included in the $17,000 fixed fee?

Professional photography, full MLS syndication, pricing strategy, prep guidance, marketing, showings coordination, negotiation, escrow management, and closing. One fixed fee. No percentage. No surprise charges.

What happens if my home does not sell?

You owe nothing for the fixed fee portion of the listing. The listing agreement terms govern your specific obligations, and we walk through them with you before you sign. No hidden cancellation traps.

Do I still have to pay a buyer's agent?

After the NAR settlement, sellers are no longer required to offer buyer-agent compensation through MLS. You decide case-by-case whether to offer any, and how much. We advise on what is working in your neighborhood right now. You stay in control.

Who represents me at closing?

We do. Every negotiation. Every contingency. Every counter. One client per deal means nobody in our office is representing the buyer. Your side. Only.

Do you work in all Santa Clarita Valley cities?

Yes. Valencia, Saugus, Canyon Country, Newhall, Stevenson Ranch, Castaic, Acton, and Agua Dulce. 27 years covering the entire valley. Every neighborhood has its own rhythm and we know them.

What if I want to sell to a buyer I already know?

We handle unrepresented buyers cleanly. You get full seller-side representation. The buyer negotiates directly with us. Same $17,000 fixed fee. No dual agency. No blurred lines.

Are real estate commissions really negotiable?

Yes. California Business and Professions Code Section 10140.6 requires disclosure that all commissions are negotiable. The $17,000 fixed fee is our published rate. The conversation is free.

Why would I not use a percentage-based listing agent?

The work to sell an $800,000 home is the same as selling a $400,000 home. Same photos. Same negotiations. Same escrow. The percentage model charges the owner of the more valuable home twice as much for identical work. A fixed fee aligns what you pay with what actually happens.

$17,000 All-In Fixed Fee 27 years · SCV · Connor MacIvor
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